Trade Fair Preparation For Exhibitors
Plan your trade fair presence perfectly
Stay on top of key deadlines, tasks, and appointments — all in one place. From planning your booth and organizing everything on site to following up with your contacts, this checklist guides you step by step through your trade fair journey at GIFA.
Before the trade fair
Well prepared for GIFA
Plan your trade fair presence step by step: set your goals, organise your stand and team, and let your target visitors know you’ll be there.
Exhibitor registration
Get your trade fair planning off to a strong start
Define your goals, budget, and preferred stand size. Register for the trade fair and keep track of key deadlines, responsibilities, and next steps in one shared timeline.
Stand construction and technical requirements
Create easily accessible presentation and meeting areas, and plan the connections you need. Make sure to follow technical guidelines and obtain any required approvals.
Services
Book the services and logistics you need
Arrange services such as cleaning, catering, or additional booth staff in good time. Coordinate the delivery, setup, and storage of your exhibits, and plan ahead for dismantling and return transport.
Travel & Accommodation
Arrive smoothly and stay comfortably
Find all the essential information you need for getting to the trade fair, parking, and finding accommodation nearby.
Customer vouchers
Invite customers and schedule meetings
Invite existing and potential customers to your stand. Share customer invitations, schedule meetings, and prepare relevant presentations and materials. Decide how you’ll document contacts and follow-up actions.
During the Trade Fair
Stay connected and up to date
Capture and manage business contacts with Scan2Lead, navigate the venue with the interactive hall map, and get the latest updates in the trade fair app.
Scan2Lead
Record contacts and plan your follow-up
Record contact details, interests, and conversation outcomes directly during the trade fair. Keep track of agreed next steps and responsibilities. With Scan2Lead, you can capture trade fair contacts digitally and make them ready for follow-up.
Interactive hall map
Get there quickly
Find your way around the exhibition grounds, locate halls, stands and services, and plan your route directly on the interactive hall map.
Everything you need with the GIFA app
Your digital companion
Discover exhibitors and products, access your ticket, follow the latest news and events, and navigate the venue with the interactive map — all in one app.
Contact
Here to support you
Do you have any questions about your stand, services or what to expect on site? Find the right contact person for technical and organisational support.
After the trade fair
Stay informed and visible
Discover highlights and trends in our newsletter, look back on the key moments in the review and stay visible all year round with our off-season products.
Newsletter
The latest from your industry
Stay informed about the latest trends, developments, and exclusive insights. Get the most important industry updates delivered straight to your inbox.
Review
Impressions, insights and trends
Discover a review of the trade fair featuring the key highlights, facts and figures, exciting reports and impressions.
Marketing Services
Off-Season Products
Stay visible 365 days a year — from social media and newsletters to year-round digital campaigns.